everything that matters

We track your business as it happens,
so you can respond faster and plan
even better

Welcome to Brulines

In the early 1990s we created a business concept that would considerably benefit owners and operators within the UK Licensed on-trade, and especially the tenanted pub sector, to turn information into profit.

Our core product, Dispense Monitoring, records the total volume of liquid that passes through the beer lines 24 hours a day, 7 days a week. It recognises the brand performance of draught beers, ciders, lagers, spirits and post mix — and helps you maintain an effective line-cleaning regime.

All of this has proven to be so successful, we now have systems in over 22,000 pubs and manage data from more than one in three pubs within the UK.

We have been continuously developing our technology, and our i-draught product is a market leading technical breakthrough for the licensed trade offering perfect serves of draught beer, post mix drinks, spirits, and draught wine, providing the first effective measurement of yield on these products. The i-draught product can produce significant profit increases for Managed Houses, Nightclubs, Hotels, and other leisure outlets.

Using state-of-the-art technology, our product systems have proven to be highly effective in monitoring operational activities, as well as volume and revenue protection.

We'd like to introduce you to them and the progress we have made in other areas of development.