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August 2008

Brulines keeps beer under control

How the beer monitoring champion's equipment is working for the Sell More Save More pubs

Working with Brulines has already started to deliver results for the pubs who signed up for Sell More Save More earlier this year.

Since the company’s innovative Brand Quality Monitoring (BQM) system was installed in four of the pubs taking part in May weekly reports have been sent to the licensees at the Rose & Crown in Perry Wood, near Faversham in Kent, the Cross Keys at Henley in Suffolk, the Priory Arms in Stockwell, South London and the Guide Dog in Southampton.

And the pubs are beginning to point to some genuine cost savings coming from using the technology to monitor cellar temperatures and keep their beer under control.

The licensees also have access to live data via the Brulines web site, which enables them to monitor key areas of their business twenty four hours a day.

The BQM system uses the latest intelligent flow meters, which monitor all beer served through each font recording the volume, flow rates and beer temperature. They also record whether lines are cleaned, using technology which can distinguish between beer, line-cleaning fluid, and water.

All of the licensees are able to view data on beer volumes to the decimal point of a pint, flow rates, temperature at the point of dispense, and the cellar temperature live on the Brulines web site using a secure log-in.

Temperature probes are installed in every cellar so the temperature can be constantly monitored to ensure that they are within the specified range.

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